ITV to show Carl Frampton vs Chris Avalos as boxing returns to terrestrial television

  • Carl Frampton to fight Chris Avalos in Belfast on February 28
  • Super bantamweight world title showdown will be shown live on ITV
  • Fight will be first world championship duel on terrestrial TV in seven years
  • Last terrestrial broadcast featured Amir Khan in 2010

By Jeff Powell

ITV are answering that call by screening Frampton’s IBF super bantamweight championship battle with mandatory challenger Chris Avalos at what will be a wildly atmospheric Odyssey Arena in Belfast.

The Northern Irishman’s legendary mentor, manager and promoter Barry McGuigan said when making the ITV announcement: ‘This is as crucial for boxing as it is important for Carl.

‘This is a great showcase for Carl to show the whole of Britain and much of the world what an exciting fighter he is. But on top of that our sport has been needing major exposure on terrestrial television.’

This will be the first world championship fight on one of the major networks since Carl Froch beat Jean Pascal for the super middleweight title seven years ago.

ITV are answering that call by screening Frampton’s IBF super bantamweight championship battle with mandatory challenger Chris Avalos at what will be a wildly atmospheric Odyssey Arena in Belfast.

The Northern Irishman’s legendary mentor, manager and promoter Barry McGuigan said when making the ITV announcement: ‘This is as crucial for boxing as it is important for Carl.

‘This is a great showcase for Carl to show the whole of Britain and much of the world what an exciting fighter he is. But on top of that our sport has been needing major exposure on terrestrial television.’

This will be the first world championship fight on one of the major networks since Carl Froch beat Jean Pascal for the super middleweight title seven years ago.

ITV’s re-entry into the prize ring may push back plans for a title-unifying Battle of Britain between Frampton and Scott Quigg, who is committed to Sky through his promoter Eddie Hearn. However, assuming he sees off Avalos as expected, Frampton will be looking first at other huge multi-belt duels with Leo Santa Cruz and Guillermo Rigondeaux, the brilliant Cuban who is generally regarded as the Floyd Mayweather of the super bantamweight division.

For a fight against Rigondeaux, for example, it is not inconceivable that McGuigan, now as shrewd in his negotiating as he was when a world champion in his own right, can pull together a multi-channel deal like those being discussed by US networks HBO and Showtime for Mayweather vs Manny Pacquiao.

The undercard in Belfast will be aired on ITV4, followed by Frampton v Avalos on the main ITV channel

ITV’s re-entry into the prize ring may push back plans for a title-unifying Battle of Britain between Frampton and Scott Quigg, who is committed to Sky through his promoter Eddie Hearn. However, assuming he sees off Avalos as expected, Frampton will be looking first at other huge multi-belt duels with Leo Santa Cruz and Guillermo Rigondeaux, the brilliant Cuban who is generally regarded as the Floyd Mayweather of the super bantamweight division.

For a fight against Rigondeaux, for example, it is not inconceivable that McGuigan, now as shrewd in his negotiating as he was when a world champion in his own right, can pull together a multi-channel deal like those being discussed by US networks HBO and Showtime for Mayweather vs Manny Pacquiao.

The undercard in Belfast will be aired on ITV4, followed by Frampton v Avalos on the main ITV channel

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